GameDistribution
| Subsidiary | |
| Industry | Video game distribution |
| Founded | 2008 |
| Founder | Erol Erturk |
Key people | Yuliya Nabieva (VP Gaming) |
| Products | Cross-platform browser games, monetization services |
| Parent | Azerion |
| Website | gamedistribution.com |
GameDistribution is a digital distribution platform that provides cross-platform browser games and integrated monetization services for digital publishers.
History
Gamedistribution.com was launched in Oslo, Norway, in 2008 as an automated online game distribution tool. The company offered real-time analytics to help developers optimize their games. In 2016, the GameDistribution was acquired by Azerion, integrating Azerion’s monetization solutions and expanding the company’s global reach. Through this acquisition, the platform gained access to exclusive casual game titles and a portfolio of gaming portals with a strong presence in Tier 1 countries.
By 2021, GameDistribution’s casual game catalog had grown to include 20,000 titles, making it Europe's largest video games distributor. The company now distributes games through more than 4,000 platforms worldwide.[1]
In 2023, GameDistribution refined its brand identity, adopting a new logo featuring a stylized coin to symbolize the value of gaming content for both publishers and developers.
Operations
GameDistribution, a core growth driver of the Azerion platform, is a digital game retailer offering an extensive portfolio of high-quality cross-platform games and integrated monetization services to digital publishers worldwide. As a trusted casual game retailer, the company provides exceptional gaming content to digital media platforms and websites, empowering publishers to enhance consumer value and grow their business. Leveraging over a decade of expertise, the company continues to launch entertainment solutions that maximize value for publishers of all sizes and models.
GameDistribution also serves as a dedicated partner to game developers. The company provides premium advertising monetization services and access to its network of publishers, which includes a large portfolio of gaming platforms owned and operated by Azerion. Through its platform, GameDistribution creates enhanced reach for games on web-based and third-party channels, uniting an otherwise fragmented market. Developers benefit from GameDistribution's market insights and distribution experience, allowing them to focus more fully on game development.[2]
GameDistribution is headquartered in Schiphol-Rijk, the Netherlands, and operates with approximately 70 employees.[3]
Services
Monetization Solutions for Developers and Publishers
GameDistribution offers monetization solutions for game developers, including pre-roll, mid-roll, and rewarded ads. Through its in-house header bidding technology, the platform ensures competitive eCPM rates, allowing developers to maximize revenue from their games.[4]
For publishers, GameDistribution offers various services to add dedicated gaming areas to their existing websites. These dedicated gaming sections serve to increase user engagement, extend session times, and provide additional revenue streams. GameDistribution’s platform provides access to a broad selection of games with built-in monetization across multiple genres, helping publishers attract and retain users. In addition, publishers can also opt to include full monetization services for their entire website using Azerion’s display ads.[5]
Global Distribution Network and Reach
GameDistribution provides access to an extensive global distribution network, partnering with over 4,800 portals, media companies, and telecom operators across both established and emerging markets. This wide reach helps safeguard developers' revenue from regional market volatility. GameDistribution’s partnerships provide opportunities for developers to distribute their games more widely and engage a diverse audience. The platform offers tailored solutions to support game integration, driving user engagement and retention.
Game Integration and QA
Developers can easily publish their games through GameDistribution’s platform. The company’s services for developers include thorough quality assurance (QA) checks to ensure that game builds meet the platform’s technical and quality standards. Developers receive feedback and insights that help to optimize their games and enhance monetization strategies.[6]
References
- ↑ "High-Yield Solutions For Publishers". gamedistribution.com. Retrieved 26 March 2025.
- ↑ Aumthor, Guest (5 December 2024). "GameDistribution: Expand Mobile Game Reach with Zero Acquisition Costs". www.pocketgamer.biz. Retrieved 26 March 2025.
- ↑ "Annual Report 2023" (PDF). azerion.com. Retrieved 26 March 2025.
- ↑ "Partner with GameDistribution to monetize your games across multiple markets and channels". gamedistribution.com. Retrieved 26 March 2025.
- ↑ "White Label Gaming Solutions". gamedistribution. Retrieved 26 March 2025.
- ↑ "Guidelines Release". gamedistribution.com. Retrieved 26 March 2025.