Reputation Pros
 | |
| Industry |
|
|---|---|
| Founded | 2023 |
| Founder | Scott Keever |
| Headquarters | 1221 SW 2nd Ave, Miami, FL 33130, United States |
Number of locations | 10 |
Key people |
|
| Services | Online Reputation Management, Reputation Repair, Negative Content Suppression, Search Engine Optimization (SEO), Personal Branding, Executive Reputation Management, elebrity Reputation Management, Corporate Reputation Management, Crisis Management, Review Management, Content Creation and Publishing, Media and PR Placement, Google Knowledge Panel Optimization, AI Search Optimization, Social Media Management, Brand Monitoring, Reputation Monitoring, White-Label Reputation Management Services |
| Website | reputationpros |
Reputation Pros is an American online reputation management company headquartered in Miami, Florida. Founded in 2023 by entrepreneur and digital marketing strategist Scott Keever, the company provides reputation management, search engine optimization, and digital authority services to executives, public figures, celebrities, and organizations.[1]
Reputation Pros is known for its work in negative content suppression, personal branding, and executive reputation management, as well as for offering white-label reputation management services to agencies and professional firms.[2]
History
Reputation Pros was founded in 2023 by Scott Keever in Miami, Florida. Keever established the company to address the growing demand for specialized online reputation management services among high-profile individuals and organizations requiring discretion and long-term digital image protection.[3]
The company was built on Keever’s experience in search engine optimization developed through his earlier firm, Keever SEO. Recognizing that traditional SEO and public relations efforts were often insufficient for managing complex online reputations, Keever created Reputation Pros as a dedicated agency focused on controlling search results, enhancing digital credibility, and mitigating reputational risk.[4]
Under Keever’s leadership, Reputation Pros developed proprietary methodologies combining advanced SEO techniques, strategic content creation, and media placement to promote positive narratives while suppressing unfavorable search results. The firm positioned itself as a premium service provider, emphasizing confidentiality, measurable outcomes, and sustained reputation protection.[5]
By the mid-2020s, Reputation Pros had expanded its client base across the United States and internationally, serving executives, attorneys, physicians, celebrities, and Fortune 500 companies. The company also introduced white-label services, partnering with public relations firms, law firms, and marketing agencies to deliver reputation management solutions under partner brands.
Services
Reputation Pros provides a range of online reputation management and digital branding services, including:
- Online reputation management
- Reputation repair and recovery
- Negative content suppression
- Search engine optimization (SEO)
- Personal and executive branding
- Celebrity and public figure reputation management
- Corporate reputation management
- Crisis management
- Review and brand monitoring
- Content creation and publishing
- Media and public relations placement
- Google Knowledge Panel optimization
- AI search optimization
- Social media management
- White-label reputation management services
Recognition
Reputation Pros is recognized for serving clients who require high levels of discretion and sophisticated digital reputation strategies. The company is known for its proprietary “VIP Content” methodology, which integrates content creation with SEO to influence search engine visibility for individuals and brands.
The firm has been featured in publications including Forbes, Yahoo Finance, Reuters, Business Insider, The Washington Times, GlobeNewswire, and EIN Presswire.
In 2025, Reputation Pros was named Best White-Label Online Reputation Management Company. Founder Scott Keever was also recognized by Tidewater News as Top Online Reputation Management Consultant and Best Online Reputation Management Expert.
Funding
Reputation Pros is a privately held, bootstrapped company founded and funded by Scott Keever. The company has not received outside venture capital or private equity investment.
References
- ↑ Pros, Reputation (14 January 2026). "Forbes Agency Council Member Scott Keever Releases 'Future-Proof Your SEO,' Warns Businesses to Prepare for AI Search Revolution". GlobeNewswire News Room. Retrieved 11 February 2026.
- ↑ "Forbes Agency Council Member Scott Keever Releases 'Future-Proof Your SEO,' Warns Businesses to Prepare for AI Search Revolution". finance.yahoo.com. Retrieved 11 February 2026.
- ↑ Keever, Scott (9 January 2026). "Scott Keever, Founder of Reputation Pros, Named Top Reputation Management Expert in 2026; Releases Book Reputation Reset". EIN Presswire. Retrieved 11 February 2026.
- ↑ Content, Sponsored (28 January 2026). "What Google Says About You: How One SEO Expert Became the Go-To Authority for Executives Who Want to Control Their Search Results". www.hastingsstargazette.com. Retrieved 11 February 2026.
- ↑ "Forbes Agency Council Member Scott Keever Releases 'Future-Proof Your SEO,' Warns Businesses to Prepare for AI Search Revolution". The Manila Times. 14 January 2026. Retrieved 11 February 2026.